RADIO MEDIA TOURS (RMT)
A Radio Media Tour (RMT) is a series of 10-minute radio interviews that allow your spokesperson to be interviewed by stations and networks across the country. Our typical RMT averages between 20 - 30 interviews.
Identify and Develop Newsworthy Topic
- Research current news to determine best news "hook"
- Brainstorm with clients to develop news angle
- Explore local angles and customize alert for local markets
- Write media alert and suggested anchor lead-in and questions
Media Pitching and Booking
- Pitch & schedule interviews with station contacts via phone
- Pitch your target markets, stations and networks
Production and Reporting
- Line producer to connect talent to stations seamlessly
- Dedicated client listen line during media tour
- Comprehensive audience reporting
- Audio clips to interviews