A Personal Story. A National Impact.
Aflac • Danielle Fishel
FEATURED AIRCHECKWGN NewsNation▶
Turn a celebrity’s experience into a timely call to action.
Aflac paired findings from its Wellness Matters Survey with Danielle Fishel’s personal breast-cancer experience. A‑1 produced the Los Angeles studio SMT and built a polished environment for a candid, useful conversation about preventive screening.
CUMULATIVE AUDIENCE
REPORTED PLACEMENTS
POTENTIAL REACH
REPORTED AD VALUE
INTERVIEWS IN FOUR HOURS
Personal, Credible Storytelling
Danielle’s diagnosis gave the campaign emotional credibility while keeping the interview responsible and audience-focused.
Los Angeles Studio Production
A camera-ready studio supported efficient back-to-back national and local interviews.
National-to-Local Distribution
National cable, streaming, podcast, syndicated and local coverage expanded the message.
Creating durable authority around a vital health topic.
Coverage connected Danielle Fishel, Aflac, breast cancer awareness, mammograms and preventive screening across trusted media websites. Station articles and video pages created a searchable footprint around early detection and millennial screening behavior.