Satellite Media Tours

Across 20+ years and an average of 250 Satellite Media Tours per year, A-1 Broadcast has delivered more than 5,000 SMTs with consistent, newsroom-aligned execution. A Satellite Media Tour allows a spokesperson to complete multiple live or recorded interviews with stations nationwide from one controlled broadcast environment.

Media Pitching & Outreach

  • Write and distribute media alerts

  • Targeted email and phone pitching to reporters, producers, and bookers

  • Pitching to our curated network of media contacts

  • Targeted pitching for client-provided key markets and priority DMAs

  • Mass email outreach through our proprietary media database

Media Logistics & Interviews

  • Communicate client goals and key requests to newsroom contacts

  • Coordinate timing, interview windows, and guest logistics with stations

  • Provide station-preferred transmission details — satellite coordinates, Zoom, StreamYard, etc. 

  • Manage confirmations, tech checks, and backups to ensure smooth on-air execution

  • Three-point confirmation process — pre-confirm 2 business days before the SMT, re-confirm 1–3 hours prior, and conduct a pre-call 5–10 minutes before the interview.

Media Training & Prep

  • Suggested lead-ins and interview questions written for stations

  • Crafted show flow with answer written for talent, aligned with client messaging and approvals

  • Client review and messaging alignment prior to interview execution

  • Conference call show-flow review with client and spokesperson

  • Media training session for talent (included)

  • B-roll edited to match show flow and interview narrative

  • Dedicated floor director for on-set talent support

  • Cue cards / talking-point prompts prepared for talent

Production Logistics

  • Secure media tour location (studio, remote, or kitchen set)

  • Single- or multi-camera production

  • Edit and integrate b-roll for on-air visuals

  • Hire and manage technical crew and on-site services (makeup, catering, etc.)

  • Provide pre and post tour media coordination

  • Consult on set design and visual styling to align brand aesthetics,

Monitoring and Reporting

  • Track all television and online airings through monitoring services

  • Confirm future air-dates with stations, when available

  • Provide downloadable airchecks for every segment

  • Deliver detailed audience and impressions reporting

  • Supply an edited generic segment for client use, along with behind-the-scenes photos and video

Additional Services (upon request)

  • Assistance with in-studio pitching (included with SMT)
  • High end B-roll shoot 

  • Location scouting (included with SMT)
  • Advanced editing i.e. logo reveals

  • Advance set builds and rentals

  • Talent brokering 

  • OTT Packages & MAT Releases 

  • Food stylist

Examples of Our Work

Satellite Media Tour

Sports SMT

Satellite Media Tour

Non-Profit SMT

Satellite Media Tour

Medical & Health SMT

Satellite Media Tour

Home Improvement SMT

Satellite Media Tour

Charity SMT

Satellite Media Tour

Food & Cooking SMT

Satellite Media Tour

Fashion & Beauty SMT

Satellite Media Tour

Celebrity SMT

Contact Us
(770) 790-3690
or Email

  • ATLANTA  |  NEW YORK  |  CHICAGO |  LA
  • HEADQUARTERS  |  2030 POWERS FERRY RD
  • SUITE 400,  |  ATLANTA, GA 30339
  • 770-790-3690

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